Wednesday, April 8, 2009

Contact North A Marketing Tool?

Discovered an unexpected advantage of using Contact North technology to help deliver courses…please let me explain…

On Saturday, April 4 Canadore College hosted another very successful Annual Open House. Throughout the day, a continual stream of curious visitors wandered the halls…stopping at various program information kiosks to chat with college students, administrators, faculty, and staff…

As part of the day’s activities, recreation program faculty organized a tour of our new School and provided a one-hour information and question/answer session…while extolling the merits of our various programs…we casually mentioned our e-learning pilot project…since we were meeting in our electronic classroom, we decided to offer an impromptu demonstration of how e-learning works…

We logged on to Contact North‘s web site and quickly downloaded and played portions of a recorded Rec 130 class…we explained how delivering a course using Contact North offers students choices on how and when to attend classes…our brief demonstration was very well received…our guests were impressed…prospective students; especially, seemed warm to the idea of using this technology…parents and friends of program applicants also seemed wowed…

At day’s end it dawned on us…by using this type of technology for some of our courses, we may gain a competitive edge over other educational institutions that offer recreation programs…not a bad thing; especially, if you happen to be a relatively small college located in northern Ontario…and furthermore...using e-learning technology is consistent with our School's ambitious goal to ultimately offer relevant, timely, and accessible education to students; regardless, of their earth address...think big or go home…right?

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